Privacy

Invisible computers, privacy, and advertising hell..

‘Pervasive computing’ can be seen as the opposite of the PC concept – a 30-odd year old concept that the computer is personal, or that we’d all have one, and that such a machine would carry all our personal data. This still holds true to some extent, even if we have multiple personal computers each and use cloud storage: I for one have the burden/luxury of a laptop, iPad, smartphone and a netbook for instance..

Mark Weiser – said to be the father of ubiquitous computing – made the following observation: “Ubiquitous computing names the third wave in computing, just now beginning. First were mainframes, each shared by lots of people. Now we are in the personal computing era, person and machine staring uneasily at each other across the desktop. Next comes ubiquitous computing, or the age of calm technology, when technology recedes into the background of our lives.”

I was recently listening to Alois Ferscha, Institute for Pervasive Computing, Johannes Kepler University in Linz talk about how  simple everyday objects will become intelligent and have augmented utility as pervasive, “invisible” computing becomes the norm. An office chair could detect who is sat in it via a biometric footprint – using numerous data sets, including things like weight, weight distribution, pelvic bone measurements etc – then tailor that desk/desktop computer to that user by loading settings, favourites, emails etc. I presume it would also log you out of your session each time you stand up to go for a coffee or a trip to the loo as well. The team in Linz had also been working on belts that talk to public space infrastructure and in the event of an emergency evacuation talk with the building’s network to guide you to the nearest exit via vibrating pulses on your belt; left, right, forward etc. Until that point, your humble belt remains just that, yet steps in only when its computing power is called for. Other every day objects like car keys will contain small data sets about us and tell intelligent advertising screens what to show us: showing me an Aston Martin ad instead of a Diesel Fiesta for instance – dangerous.

The discussion soon turned to privacy; who owns all the data Google, Facebook or our mobile phone network collect about us, and what happens to choice and the joy of a new discovery if every shop and museum space and advert around us decides what to show and what to omit each time we get close?

Amongst other things, this made me think about how these hidden devices are going to need lightweight embedded SSL libraries like www.yassl.com but also how the privacy issue has ballooned. It occurred to me when I first got a credit card that the card company was effectively collecting data on my whereabouts, albeit in a “lower resolution” than a mobile phone carrier does now – yet I’ve never heard anyone complain about that..

The “lower resolution” of data concept came out of a conversation I was having afterwards with Quality Nonsense (https://twitter.com/#!/qualitynonsense) which then spawned my heart-warming realisation that my life is (currently) devoid of fear that technology will encroach on my privacy. The London Underground CCTV (the tube is the largest single ‘consumer’ of CCTV technology in the world) might capture my every move, but so does anyone who happens to see me. The 3G card in my iPad, or my laptop, or my phone (and sometimes all 3 at once) might tell Orange/T-Mobile where I am, but so what? I know there is a spectrum of privacy, and over a certain line I’ll be uncomfortable too – but surely it is those with the most to hide who shout the loudest about privacy?

Weiser once outlined a set of principles describing ubiquitous computing which provides great food for thought:

  • The purpose of a computer is to help you do something else.
  • The best computer is a quiet, invisible servant.
  • The more you can do by intuition the smarter you are; the computer should extend your unconscious.
  • Technology should create calm.

I suspect being shown Aston adverts everywhere I go is not a recipe for calm in my life though.. maybe more is at risk than I thought.

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Is Foursquare dying a death?

I’ve been using Foursquare for over a year now, and thought I’d share my observations.

 

After a year, I still get the overwhelming feeling that Foursquare hasn’t helped me ‘unlock my city’ (or anyone else’s) as their strapline promises, and at times it has been a pointless chore checking in to venues for no tangible benefit, however after sticking with it through – and way beyond – the point where I wanted to give up, it has proven to be strangely useful or insightful at times, just probably not in the ways the creators (or I) expected.

 

One sure sign for me that – at least in the UK – only early adopters are using Foursquare was the 2010 Notting Hill Carnival. As the second largest street carnival in the world (yes, you read that right), hosted in the largest city in Europe, you’d expect a few Foursquare checkins amongst the revellers. In 2010 one million people visited Carnival, yet on Foursquare, I was one of only 120 checkins. I went both days, I checked my app frequently, yet this rough figure prevailed for all of it.

 

Maybe not the right crowd then? Well at tech events – World Hosting Day in Germany, Tech Crunch Recipes in Paris, Internet World or InfoSecurity or Wired’s “Failfast” in London (etc) you do see a few fellow users who have checked in, and certainly in terms of percentage of total visitors way more than the Carnival, but still a meagre token gesture of a virtual attendance.

 

My first surprise Foursquare epiphany came from a fairly gruelling travel schedule of holiday to a VeriSign roundtable (Barcelona) to a social event back in the UK, all back to back. It was Foursquare (courtesy of the Jet Setter badge it smugly awarded me) that told me through the jetlag, tiredness and general disorientation that I’d been through 5 different international airports in as many days. I was so surprised I initially didn’t believe it and had to count – but 4SQ was right:5 different airports – Mexico, London Gatwick, London City, Barcelona, (Barcelona) and Leeds Bradford – in 5 days… I can’t say my life improved with this realisation, and maybe it just worsened my dazed state, but I can say I wouldn’t have noticed without Foursquare. Maybe this is the latest generation of diary keeping?

 

I’ve also been sat in a bar with a fellow Foursquarer, and been surprised to have a mutual friend walk in knowing we were there. Quite a pleasant surprise to broadcast your location to those you opt to tell with just a couple of clicks.. it does also suggest you should pick your Foursquare friends carefully though – and your Twitter followers/Facebook friends if you keep those additional sharing options ticked in your app.

 

As for the app itself, the big downside on the Blackberry version is its flaky use of the Blackberry GPS. Every time Foursquare returns “Sorry, we can find no locations nearby” I get annoyed a) because the error is worded to suggest I am in close proximity to nothing like I might be in the stratosphere rather than central London, and b) because I can guarantee that if I switch straight to the Blackberry map and tell it to turn on GPS, it will find my location with ease. I don’t know what the iPhone version is like, but I do know it runs quicker (check in next to an iPhone user and they are done in half the time).

 

So after all this, what is the biggest benefit? Well, even with rising to the heady heights of “Super mayor” (10 concurrent mayorships), and ‘gaining’ Jet Setter badges and reminders I’ve been out too much mid-week (the ‘Crunked’ badge) I’ve still yet to find myself mayor of a venue that gives the current mayor a free pint, or a food discount: I suspect because with few users there are even fewer businesses prepared to put time, effort and money into marketing a discount for one person at a time. I’ve also not ‘met’ anyone locally as a result of using it either.

The biggest utility of Foursquare – at least for me – is the ability to, with a few clicks and one line of text to:

 

Update my Linkedin

Tweet

Update my Facebook status

‘Shout’ my status on Foursquare

 

and share my location across all these networks at the same time.

 

That’s all my network(s) informed with very little effort. One tweeter I know well is involved with historic building restoration, and he uses Foursquare to great effect like this to meet and connect with new contacts locally when he visits a historic building. I’ve seen him rapidly interact with those maintaining Warwick Castle whilst we were in the castle grounds and his location sharing made a big difference to how effective he was.

The web might be global, but I do like the power of the “local internet”, even if I have to make a begrudging admission that Foursquare does have a use. I’d like to suggest they have a ‘grown adult’ setting which turns off all things badge and mayor, and leaves me to location sharing and network updating without the pointless game/’fun’ element..

 

 

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